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April 4 |
| by Anuj Goyal, Creative Director @ Workology |
 'So what do you do...?' It's a question that in some situations can be tricky to answer if you haven't got a swanky corporate title underscored by a multinational brand. 'Erm... I'm a freelancer/ working mum/ job-juggler/portfolio careerist/ consultant/ oh, a bit of this, a bit of that...' You notice an amused eyebrow raised in an 'I've got your number, mate' sort of way, and you rage at the injustice of a world that likes to label.
So what do you do then? Unlike the Director of Corporate Communications at Unilever, you can't squeeze your working identity into a neat HR package with a tidy pension and company Mondeo. You have multiple work identities, you are pursuing a passion, or you are blazing your own trail. Simply put, you are working your own way. But how do say this and sound credible? Given that Workology is a platform to help people control the way they work, we did have a shot at this with 'non-9-5', but were duly shot down on the mobile micro-blogging site, Twitter, by one of the many followers of popular US blogger, eMom. Too parochial maybe? Workology member, Mike Rogers, coined the term 'Workologist' in a post in our Knowledge Market. We like the idea of our members finally getting their '-ology' for the years they've spent earning their expertise! We wonder what Maureen Lipman would say! More importantly, what do you think? We have started a discussion in Workology's Knowledge Market called ‘You’ve got an '-ology!'. Please let us know your thoughts. Best wishes, Anuj and Sam |
Workology enables professionals who want to work their way to come together to create the work opportunities that suit them. Workology's has identified that the world of work is changing and more peop...
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